Kang Yoonsung
The book commemorates the retirement of Kang Yoonsung, a graphic designer and university professor. Since ancient times, there has been a custom in Korea to make rainbow rice cakes on auspicious occasions such as 100 days, 1st birthday, marriage, and 60th birthday. He hoped that retirement would be a feast day, not a sad day, so the concept of the book became rainbow rice cake. The book was composed of letters from 60 colleagues and disciples from Korea, China and Japan, and design work by Kang Yoonsung. The book was designed using colored paper to express the rainbow rice cake.
Kang Yoonsung Book Design by Sunghoon Kim has been selected as an outstanding example of communication design by the A' Design Award. Kang Yoonsung Book Design won the Bronze A' Design Award in Print and Published Media Design in 2021. The A' Print and Published Media Design Award is a highly prestigious international design competition that recognizes superior design of brochures, posters, magazines, catalogs, flyers, business cards, billboards, books and more.
