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Zacapa Reserva Limitada 2019 Branding and Design

Laurent Hainaut Branding and Design Limited Edition

Zacapa Reserva Limitada 2019

Zacapa Reserva Limitada 2019 is a limited edition packaging design for an aged rum. The brown label with gold foil lettering complements the amber and golden hues of the liquid. The signature petate band, a woven straw band made in special colors for this edition by local Guatemalan craftswomen, wraps around the bottle. The canister design blends washes of colors and textures inspired by the Guatemalan landscape. On the canister, the petate band and the signature band with tasting notes are presented in gold hues.

Zacapa Reserva Limitada 2019 Branding and Design by Laurent Hainaut has been selected as a grand example of communication design by the A' Design Award. Zacapa Reserva Limitada 2019 Branding and Design earned the Golden A' Design Award in Limited Edition and Custom Design in 2020. The A' Limited Edition and Custom Design Award is a highly prestigious, international, juried design prize that recognizes superior design of limited edition products, bespoke watches, custom furniture, bespoke jewelry, personalized fashion collections, modified automobiles, made to order products and more.

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