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Si Te Baijiu Beverage

Si Te Baijiu

Si Te Baijiu is a packaging design for a Chinese liquor. The packaging is decorated with the Baoxiang Flower, an ancient Chinese pattern that carries the meaning of treasure and long life. The pattern is combined with bold oriental colors to form a contemporary Chinese aesthetic. The package is made of special paper and silk cloth, and the front side is produced with a weaving process. The product name is presented on a metal card. The bottle is ceramic with a roasted flower finish. The package measures 165 mm in length, 135 mm in width and 320 mm in height.

Si Te Baijiu Beverage by Wen Liu has been identified as an outstanding example of communication design by the A' Design Award & Competition. Si Te Baijiu Beverage won the Silver A' Design Award in Packaging Design in 2020. The A' Packaging Design Award is an international, juried, academic and meritocratic design award that celebrates excellent design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.

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