Home and Fashion Instyle
Home Instyle and Fashion Instyle were four-day trade fairs presenting lifestyle and fashion products. The exhibition design included a Cultural and Creative Corner with three thematic zones: craftsman mixology, surrealism and sustenance. Natural woods and earthy tones were used in the first zone, while mirror houses and a large LED wall shaped the second. Recycled materials and plywood furniture supported the third zone. Fashion Instyle used soft wool and tulle on the wall surfaces. A mini parade stage with an LED screen and runway lighting hosted fashion shows and forums.
Home and Fashion Instyle Exhibition Space by Hong Kong Trade Development Council was identified as an innovative example of service design by the A' Design Award & Competition. Home and Fashion Instyle Exhibition Space received the Silver A' Design Award in Event and Happening Design in 2025. The A' Event and Happening Design Award is a juried, academic and highly prestigious design recognition program which recognizes outstanding design of trade fairs, award ceremonies, festivals, conferences, exhibitions, concerts, product launches, charity events and more.
