Feng Shan Yan Yu
Raspberry wine packaging design embodies ecological elegance Inspired by the organic form of raspberries. This packaging design uses bionics to transform the plump shape and vibrant color tones of fruits into smooth, curved bottle contours. Visually echoing the freshness and natural origin of this wine, the crystal clear lid wraps around a miniature landscape, subtly emphasizing its high-quality geographical origin. This design integrates ecological narrative with aesthetic appeal, balancing natural elements and minimalist art.
Feng Shan Yan Yu Packaging by Chao Xu was selected as a creative illustration of communication design by the A' Design Awards. Feng Shan Yan Yu Packaging received the Bronze A' Design Award in Packaging Design in 2025. The A' Packaging Design Award is an international, meritocratic, just and fair design competition which recognizes exceptional design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.
