Nunn Bush
The project was made to show all the features of the product in a fun way by being informative but without being annoying. The purpose was to show the construction of the shoe. The inspiration came through the research about elements that could represent the product, like nature with all the colors and moods. The shoe was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling, designers used the software C4D. All the textures were made using leather texture and some photoshop brushes. Vray was used for rendering and Houdini for Simulations.
Nunn Bush 3D Product Animation by Mateus Morgan was selected as an innovative representation of communication design by the A' Design Award. Nunn Bush 3D Product Animation received the Silver A' Design Award in Movie, Video and Animation Design in 2023. The A' Movie, Video and Animation Design Award is a highly prestigious international design prize which recognizes superior design of feature films, short films, documentaries, animations, music videos, experimental films, commercials, trailers and more.
