A Design News

A Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Jiangshiguo State Liquor Packaging

Jiangshiguo State Liquor

Jiangshiguo State Liquor is a packaging design for a limited collection of jiang-flavor Chinese liquor. The bottle carries a raised relief of mountain trend lines and golden dots, which symbolize the lands and rivers of China. The surface color shifts from light blue to ink blue, suggesting a blue sky and green mountains. Auspicious clouds and a Loong figure are illustrated on the two sides. The cap is made of solid wood and metal, showing wood grain and gilding. The relief follows ergonomics, so the bottle is easy to hold. The package is opened by pulling.

Jiangshiguo State Liquor Packaging by Zhu Hai has been featured as an outstanding representation of communication design by the A' Design Award. Jiangshiguo State Liquor Packaging received the Silver A' Design Award in Packaging Design in 2023. The A' Packaging Design Award is a juried, academic and highly prestigious design competition that rewards excellent design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.

Learn more about Jiangshiguo State Liquor Packaging

 
E-Mail
Designer Highlight of the Day

Leading Designers, Star Architects and Top Innovators.

Every great design begins with a remarkable creative mind. Every day, we put the spotlight on an exceptional designer, star architect, creative leader or innovator whose work stands out. Explore award-winning portfolios and notable projects of leading creators worldwide. Visit us daily to discover talented people and get inspired by their original works.

Continue reading · Browse the registry