Smashy
Smashy is a package of chocolate eggs that takes the shape of a hammer. The design joins the form of a hammer with the form of an egg, so the package also looks like an egg with a handle. Smashy can be smashed in any place. Candies then pop out, giving a moment of surprise. The mix inside holds chocolates, crackers, gummies and hard candies. The package measures 155 by 183 by 76 millimeters and is made of plastic. Smashy is intended to renew the old habit of smashing chocolate eggs and to make snacking more playful.
Smashy Package of Chocolate Eggs by Mutian Yu was recognized as an outstanding illustration of communication design by the A' Design Awards. Smashy Package of Chocolate Eggs received the Iron A' Design Award in Packaging Design in 2022. The A' Packaging Design Award is a juried, academic and highly prestigious design accolade that rewards exceptional design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.
