H900
H900 is a packaging design created for a hair dryer. The packaging is inspired by the high-speed motor, the impeller and the air duct placed inside the product. Complex internal circuits and air ducts are transformed into fine line patterns on the outer surface. Embossing and laser hot stamping are used to print these patterns. Combined with color films, the surface shows different color gloss at different viewing angles. The embossed lines can also be felt by hand. The box measures 280 mm in width, 102 mm in depth and 320 mm in height.
H900 Packaging by Xiaomi has been featured as an outstanding illustration of communication design by the A' Design Award. H900 Packaging was awarded the Silver A' Design Award in Packaging Design in 2021. The A' Packaging Design Award is an international, juried, academic and meritocratic design competition which honors outstanding design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.
