Inspiration
Inspiration is a website created for the brand Zippo. The website presents the brand through a new visual identity and an interactive user interface. Dynamic images give the pages an experimental visual character. A black theme is applied across the layout to support a consistent viewing experience. The interaction design is built with progressive user interface technology to keep visitors engaged. The aim is to open a conversation with consumers and to express the culture of the brand in a current form.
Inspiration Zippo New Website by Wenyuan Chen has been recognized as an innovative example of communication design by the A' Design Award. Inspiration Zippo New Website was awarded the Golden A' Design Award in Website and Web Design in 2021. The A' Website and Web Design Awards is a highly prestigious international design prize that rewards outstanding design of web design, portfolios, E-Commerce sites, blogs, news websites, social media platforms, educational websites, Non-Profit websites, personal websites and more.
