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C-MAX Branding Identity Visual Upgrade

C-MAX Branding Identity

C-MAX Branding Identity is a visual identity program created for a technology company working in cloud computing and big data. The logo joins the letters CMAX with common code symbols, including angle brackets, a dash and an arrow, which stand for calculation and the ordered movement of data. Black expresses precision, while colorful auxiliary graphics suggest a bright world built with technology. The identity is applied to business cards, work cards, notebooks and canvas bags, using four-color printing and UV glazing.

C-MAX Branding Identity Visual Upgrade by Guangzhou Ruoyuchen Technology Co., Ltd. has been recognized as a grand representation of communication design by the A' Design Award & Competition. C-MAX Branding Identity Visual Upgrade was awarded the Bronze A' Design Award in Graphics, Illustration and Visual Communication Design in 2021. The A' Graphics, Illustration and Visual Communication Design Award is a highly prestigious, international, juried design competition which rewards exceptional design of logos, posters, infographics, brochures, packaging designs, business cards, book covers, billboards and more.

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