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Organic Rice Bag

Organic Rice

This project is that packages the feelings of the makers who make delicious rice in Wuchang. The design idea is natural golden carpet. Created the design, which is associated with the scene where a vast rice field looks golden. The Package is a trimmed of a golden rice carpet. So the vacuum package shape is a block like cube. In addition, illustration of a duck is to prove organic farming. The design that simply packaged the value of organic farming in Wuchang.

Organic Rice Bag by Kazuo Fukushima has been recognized as an innovative example of communication design by the A' Design Awards. Organic Rice Bag was awarded the Silver A' Design Award in Packaging Design in 2022. The A' Packaging Design Award is a juried, academic and highly prestigious design award which rewards exceptional design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.

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